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30/03 Parul Vashishta
Manager at Basil Advisor

Views:301 Applications:125 Rec. Actions:Recruiter Actions:30

Brand Manager - Online/Internet (5-10 yrs)

Mumbai Job Code: 31786

Responsibilities :

- To drive brand communication, ATL marketing, ATL media planning and PR.

- Define the brand positioning, and design and deploy strategies and build brand equity.

- Work with external and internal team to create brand strategy, and develop a differentiated and go-to brand

- Lead the marketing mix design and maximize the ROI through market mix modeling and marketing data analytics.

- Design, conduct, and analyze consumer research and brand health tracking.

- Should be an MBA from premier B-school.

- Shouls have an experience across the FMCG and Digital space in brand /strategy team.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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