16/04 Atif Khatri
Founder & CEO at The Hiring Story

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Brand Manager - Internet/eCommerce (2-4 yrs)

Mumbai Job Code: 71047

Responsibilities :

- Building a strong brand connect with the target audience through campaigns, events, and partnerships.

- Maintaining consistency in brand image, positioning, and communication across all customer touch-points

- Monitor competitive activities, brand health, and brand share.

- Partner with the sales team to recognize business matrices, dive deep on root causes & address relevant opportunities/weakness through innovative marketing programs

- Undertake all market research for obtaining feedback on various aspects of the brand Strategize, plan & execute marketing projects to engage Bewakoof's customers effectively.

- Manage creative agencies, collaborate closely as strategic partners

Requirements :

- Worked in brand management/marketing

- Should have strong community marketing experience & community business model know-how

- Successful track record of working on brand identity & positioning

- Proven track record for designing, implementing and tracking the impact of creative marketing programs

- Prior Experience in sales function will be an added advantage

- Total desirable experience of 2-4 years in marketing

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