Job responsibilities will include :

- Interpreting briefs to produce original brand content

- Writing copy that complements the creative concepts for, but not limited to, website(s), campaigns, offline channels and social media

- Reworking and enhancing content based on feedback from stakeholders

- Ensuring all copy is proofread and free of errors

- Using research to establish the strategy for reaching out to the target audience

- Communications to customers and ensuring consistency in the brand voice

- Formulating and integrating key words for Search Engine Optimization (SEO), and writing long form content for the website

- Creating & Proofreading Press releases and crafting new press interaction pieces to maximize earned media

- Creating new Social Media concepts and execute on a weekly basis

- Work with the Brand Manager(s) & Creative Team(s) on product and brand shoots

- Learn & understand upcoming New Media (Social, Digital etc.) trends and adapt them into Communication Plans

- Be the one point of contact for all D2C Copy Content

- Creating Internal Communication mailers, presentations and videos as per requirement

- Work with PR, Advertising and Media agencies to optimize content and deliver creative inputs as per brand requirements

- Ability to derive learnings from every consumer touchpoint, and adapt into future communications

Key Requirements :

- Bachelor's or Master's degree in Journalism, Communications, Advertising or related field

- Prior experience of 1-2 years as a Copywriter, preferably with a major or boutique Advertising agency, as well as a strong portfolio of copy samples

- Experience/understanding of search engine optimization

- Exceptional control over the English language

- Experience working with content management systems such as WordPress etc. is a strong plus

- Familiarity with commonly used style guides, and can evolve content copy as per Brand requirements

- Exceptional writing and research skills

- Excellent interpersonal and communication skills

- Organized and deliver work within timelines

- Can work independently as well as within a team

- Ability to work in fast-paced and dynamic environment

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.