Business Development at Voice HR
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Branch Head - Sales - AMC Business (5-7 yrs)
AMC Market in India -
The Indian mutual fund industry assets under management (AUM) settled at Rs. 7,62,502 Crores for October 2009. Including fund of funds, the total AUM stood at Rs. 7,63,362 Crores as on October 2009. The AUM as of March 2009 stood at Rs. 4,93,189 Crores.
On the performance of the Mutual fund companies, As of October 2009, Reliance mutual fund is the countries largest private sector mutual fund house in terms of assets under management at Rs. 1,16,781 Crores, followed by HDFC mutual fund at Rs. 93,316 Crores, followed by ICICI Prudential at Rs. 80,524 Crores, UTI mutual fund is No. 4 in terms of AUM at Rs. 76,847 Crores BSLAMC is at No. 5 in terms of market position with Rs. 65,052 Crores.
Job Context :
As a Branch Head, major role would be to drive sales at micro level, achieve sales target through Market penetration and increase service standards, thereby increasing Visibility and goodwill among channel partners and distributors to ensure Branch profitability. Also to identify and empanel untapped Channel partners and increase business output through meeting adequate training needs.
Key challenges :
1. Retaining mind share of TOP business partners in the competitive environment.
2. Service issues due to poor infrastructure in upcountry markets. (Eg: Lack of awareness of Internet/ E-Mail, Access issues through couriers)
3 . Ensuring sales against competitive products like insurance which have Generate Greater Revenue.