Job Description: Sales and Marketing Coordinator

Position Overview:

We are seeking a dynamic and organized individual to fill the role of Sales and Marketing Coordinator. This position plays a pivotal role in supporting our sales and marketing teams by overseeing lead management and coordinating closely with the core sales team. The ideal candidate will be proactive, detail-oriented, and possess excellent communication skills.

Key Responsibilities:

1. Lead Management:

- Receive and assess incoming leads through various channels.

- Maintain a comprehensive lead database, ensuring accuracy and relevance.

- Collaborate with the sales team to distribute and assign leads effectively.

2. Coordination with Sales Team:

- Act as a liaison between the marketing and sales departments, ensuring seamless communication and collaboration.

- Schedule and coordinate meetings, presentations, and follow-ups for the sales team.

- Provide administrative support to the sales team as needed.

3. CRM Management:

- Utilize CRM tools to track, analyze, and report on lead and sales activities.

- Ensure data accuracy and completeness within the CRM system.

- Generate regular reports on lead conversion and sales performance.

4. Marketing Support:

- Assist in the implementation of marketing strategies and campaigns.

- Collaborate with the marketing team to ensure consistent messaging and branding.

- Provide feedback to the marketing team based on interactions with leads and clients.

5. Lead Nurturing:

- Develop and implement lead nurturing strategies to move prospects through the sales funnel.

- Coordinate with the sales team to ensure timely and relevant follow-up with leads.

6. Customer Communication:

- Engage with clients and prospects through various communication channels.

- Respond to inquiries, provide information, and facilitate communication between clients and the sales team.

7. Sales Collateral Management:

- Assist in the creation and organization of sales collateral, presentations, and other materials.

- Ensure that sales representatives have the necessary materials for client interactions.

8. Market Research:

- Conduct research to identify potential clients and industry trends.

- Provide insights to the sales and marketing teams for strategy refinement.

Qualifications:

- Bachelor's degree in Marketing, Business, or a related field.

- Proven experience in a sales and marketing coordination role.

- Strong organizational and multitasking abilities.

- Excellent written and verbal communication skills.

- Proficiency in CRM software and Microsoft Office Suite.

- Ability to work collaboratively in a fast-paced environment.

- Detail-oriented with a focus on data accuracy.

- Understanding of sales and marketing principles.

- Proactive problem-solving skills.

- Previous experience in lead management is a plus.

We Offer:

- A dynamic and collaborative work environment.

- Competitive salary and benefits package.

- Opportunities for professional development and growth.

If you are a results-driven and detail-oriented professional looking to contribute to a dynamic sales and marketing team, we invite you to apply for the position of Sales and Marketing Coordinator. Please submit your resume and a cover letter detailing your relevant experience.

Note: The above job description is intended to outline the general nature and key responsibilities of the position. It is not exhaustive and may be subject to change based on the company's needs.