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03/05 Minal
Senior Manager - HR at Baskin Robbins

Views:215 Applications:47 Rec. Actions:Recruiter Actions:0

Baskins Robbins - Executive - Field Marketing (3-6 yrs)

Noida/Delhi NCR/Gurgaon/Gurugram Job Code: 270733

- Responsible for creating new, innovative ideas & design campaigns to support the sales team in achieving store targets, doing Field Marketing

- Support with marketing activities for new store openings

- Working closely with the creative team to ensure best designs as per brand guidelines & objectives

- Creating marketing campaigns for stores to increase ASPD (Average sales per day), AWPD (Average walk-in per day), and APC (Average per check)

- Ensure that the brand activity leads to healthy commercial revenue for the company as well as stores

- Providing on time evaluation of marketing activity undertaken

- Track & monitor ROI, report on marketing spends and competitors analysis

- Delivery of all planned brand marketing activity on time, within budget while also working on ways to improve processes

- Working closely with purchase and suppliers to ensure minimal spends without hampering the goal of the activity. Co- ordinate with ops & sales team

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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