BANKIT - Executive - Digital Marketing (1-3 yrs)
Job Description :
- As a Digital Marketing Executive , you will be at the forefront of our project launch, managing various digital marketing channels, creating compelling content, and driving our social media strategy. This role is ideal for someone with a blend of creativity, strategic thinking, and technical know-how in the digital marketing landscape.
Key Responsibilities :
- Develop and implement digital marketing strategies to support the app launch and ongoing promotions.
- Manage social media platforms, creating engaging content, monitoring engagements, and growing our customers.
- Oversee the website & blog content, ensuring it is up-to-date, user-friendly, and optimized for search engines.
- Collaborate with the marketing team to create compelling content for various channels including blogs, email campaigns, and online ads.
- Analyze and report on the performance of digital marketing campaigns and adjust strategies accordingly.
- Stay updated with digital marketing trends and tools, and apply this knowledge to improve our marketing efforts.
Qualifications :
- Bachelor's degree in Marketing, Communications, or a related field.
- 1-3 years of experience in digital marketing, particularly in launching new services or products. (Experience of working with a Fintech company is mandatory)
- Strong understanding of social media management, content creation, and digital marketing tools.
- Proficient in SEO, SEM, Meta Ads, Email marketing and Google Analytics.
- Excellent written and verbal communication skills.
- Creative thinker with strong problem-solving abilities.
- Ability to work independently and collaboratively in a team environment.
- Ability to work independently and collaboratively in a team environment.
