Area Head - Morphy Richards, Karnataka

- Bajaj Electricals Limited (BEL), a 75 year old trusted company with a turnover of Rs. 3200 crores, is a part of the US $ 7 billion (over Rs 30,000 crores) "Bajaj Group".

- We have six strategic business units Engineering & Projects, Appliances, Fans, Luminaires, Lighting and Morphy Richards.

- With 19 branch offices spread across India we are supported by a chain of about 1000 distributors, 4000 authorized dealers, over 4,00,000 retail outlets and over 282 Customer Care centers.

- Now we have this opening for an Area Head - Karnataka, for our Morphy Richards Division. The person will be responsible for entire Karnataka Business of Morphy Richards, a Premium Brand.

Job purpose & Scope :

- To manage Sales, Channel, Stocks, Debtors and After Sales Service pertaining to the assigned territory with the objective of achieving the goals of the organization

Major Areas of Responsibilities :

Achievement of Sales Targets for the territory by :

- Exceeding 100 % of Annual Sales Plan by value

- Exceeding 90 % of Annual Sales Plan by Product Category and thus ensuring that the Company meets its market share objectives.

- Evolve an effective Operation Plan for the territory comprising distributor-wise targets, promotional activity calendar, Reach Expansion Plan, Channel Correction Plan, Resource Plan etc.

- Collect, analyze and disseminate information to field force and HO for Competitor Activities, Market Shares, Channel and Network Management, Pricing, Promotions etc.

Manage optimization of stocks, debtors and expenses through :

- Maintaining DSO within norms on a monthly level

- Effectively forecast Sales through accuracy of Rolling Sales Plan.

- Ensure proper liquidation of defective / slow moving / discontinued products.

- Optimize travel, communication, conveyance and miscellaneous expenses.

Optimizing output by effective management of the front-line field force by :

- Monitoring Officer-wise performance (weekly / monthly / annual )

- Ensuring adherence of his team to field discipline / reporting norms.

- Eliminating Channel complaints and settling complaints within lead times, as per norms.

- Effectively monitoring, appraising and training all members of the team.

- Implementing and monitoring compliance of a pre-planned customer contact plan for self and team based on territory requirements.

Person Specifications :

Essential Qualification : Any Graduate

Desired Qualification : A post graduate Diploma in Sales & Marketing is preferred.

Experience : 9+ years of experience in selling directly or through channel sales preferably from consumer durable/Appliances/ FMCG industry

Looking for Sales and Target oriented professionals, with experience in managing and driving a Sales Team is desired.

Subin P Kurian

Regional HR

Bajaj Electricals

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