BabyChakra Social Media Manager 1-3 yrs

Organisation : Baby Chakra - Mumbai

Check us at : www.babychakra.com

Opening for : Social Media Manager

Qualification : Bachelor's Degree in Communications, Journalism, English or related field

Experience : Should be possessing around 3-5 years of experience in Social Media Management. Having previous proven experience in driving the Social Media & Growth

Skills : Social media marketing experience.

- Experience developing a social media strategy.

- Experience working with and developing a marketing plan.

- Proven ability to build a social media community.

- Understanding of graphic design principles.

- Experience as a brand manager on social media.

- Understand how to measure the success of campaigns.

What we Seek from You :

- We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

- As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company's views creatively.

- Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

Job Description :

Social Media :

- Oversee completely all Social Media Platforms viz Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, Google+ and more

- Perform research on current benchmark trends and audience preferences

- Design and implement social media strategy to align with business goals

- Set specific objectives and report on ROI

- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)

- Collaborate with other teams, like sales and customer service to ensure brand consistency

- Communicate with followers, respond to queries in a timely manner and monitor customer reviews

- Oversee social media accounts- design (e.g. Facebook timeline cover, profile pictures and blog layout)

- Suggest and implement new features to develop brand awareness, like promotions and competitions

- Stay up-to-date with current technologies and trends in social media, design tools and applications

Influencer Management :

- Research, locate and engage potential influencers across all channels, and collaborate with them to develop new content on behalf of BabyChakra

- Negotiate with both influencers networks/Multi Channel Networks and work with internal and external teams to execute influencer contracts

- Manage and expand BabyChakra's network of bloggers and influencers.

- Develop Influencer campaign briefs, including deliverables, KPIs, and messaging requirements

- Scheduling digital marketing / influencer marketing campaigns and continuously analyzing their success to determine whether to reinvest or not.

What you should have :

- Proven work experience as a Social media manager

- Hands on experience in content management

- Excellent copywriting skills

- Ability to deliver creative content (text, image and video)

- Knowledge of online marketing channels

- Familiarity with web design

- Excellent communication skills

- Analytical and multitasking skills

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