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07/09 Preeti Rawat
Assistant Manager - HR at Baazi Games

Views:28 Applications:18 Rec. Actions:Recruiter Actions:0

Baazi Games - Copywriter (3-5 yrs)

Delhi Job Code: 175634

Role : Copywriter

Experience : 3 - 4 Years

Responsibilities :

- Strategizing, planning, and executing integrated marketing, in-app, digital, and social media campaigns with seamless and effective communication across retention and acquisition channels

- Ensuring cohesion of product and marketing communication

- Work directly with the art and social team to further strengthen the content strategy across platforms and build brand affinity with creative work

- Reassessing the content strategy and injecting new ideas to improve the brand's digital presence

- Improving the hygiene content with new and innovative organic + inorganic ideas

- Ideating and executing brand collaborations with influencers, media houses, and relevant partners

- Creating concise, eye-catching, and innovative headlines and body copy across digital and in-app properties

- Researching and organizing facts and sources

- Interviewing sources/consumers

- Consistently brainstorming and collaborating with team for new ideas and strategies

- Researching markets and industries to compare and create content that is innovative and original

- Collaborating with campaign managers, creative team, and designers

- Additionally, writing website pages, articles, push notifications, SMS content, etc.

Requirement & Qualifications:

- Excellent verbal and written communication skills

- Enthusiasm for learning and perfecting creative communication across gaming ecosystems

- Proactive work ethic with attention to detail

- Strong creative bent and innovative thinker and planner

- Knowledge of Poker would be an added advantage

- Confident in producing work across multiple platforms

- Able to align multiple brand strategies and ideas

- Assists team members when needed to accomplish team goals

- Able to multitask, prioritize, and manage time efficiently

- Self-motivated and self-directed

- High school degree or equivalent; Bachelor's degree in creative writing, journalism, English, or related field preferred

- Ability to work independently or as an active member of a team

- Good interpersonal skills and communication with all levels of management

- Able to work in a fast-paced environment

- Extensive knowledge of the company, brand, and product preferred

- Ideal candidate will have a positive attitude and be a problem-solver

- Multifaceted creative professionals with multiple interests and an affinity towards gaming/sports preferred

- Familiarity with keyword placement and SEO

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