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26/08 Divyalata
HR Recruiter at Jobsforher

Views:54 Applications:45 Rec. Actions:Recruiter Actions:43

AVP - Digital Marketing - eCommerce (10-20 yrs)

Bangalore Job Code: 173682

The AVP, Marketing at JobsForHer will be responsible for setting up, implementing, and managing the overall company's marketing strategy for both B2C and B2B. The role will require a combination of growth, delivery and product mindset to drive key company objectives.

Roles and Responsibilities :

- Set the overall marketing strategy for B2C and B2B across various channels such as social media, SEO, website, email, content, partnerships, and media

- Work with cross-functional teams (Product, Delivery, Sales) to create brand awareness, growth in registrations and leads, user engagement, and customer delivery

- Plan the marketing budget across various mediums as well as organic campaigns to drive reduction in overall CPA and CPR

- Lead various marketing teams such as digital, content, B2B, partnerships, media

- Monitor key online marketing metrics to track success, collect and analyze data, and identify trends and insights.

- Be committed to increase women's participation in the workforce

Skills & Qualification :

- Experience in developing and implementing marketing strategies for growth, leadgen and delivery.

- Hands-on experience with SEO, Social Media Marketing, App marketing, Google Analytics, Tag Manager, Data Studio and CRM software

- Critical thinker and problem-solving skills

- Good team-management skills

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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