Assistant Manager - HR at Avenue Supermarts Ltd
Views:394 Applications:134 Rec. Actions:Recruiter Actions:7
Avenue Supermarts - Category Management Role - Private Label (8-15 yrs)
Experience Looking for :
- FMCG sales experience (general trade)
- Brand Management
- Customer Marketing
- Marketing / marketing operations /customer & trade marketing
- Product Development ideas
Details :
- Lead the FOODS / NON FOODS strategy & thinking for the FMCG private labels - for both existing and new categories
- Monitor the brand health measures - market share, consumer stickiness, geographic dispersion, etc.
- Analyze market trends and competitive data to identify opportunities and make recommendations for maximizing revenue and profitability
- Identify opportunities for new categories with detailed data analysis and creating detailed launch plan
- Drive the new product development process from idea to launch
- Lead the product mix (pricing, SKUs, distribution, pack graphics) and supports product development team for technical development
- Own the packaging design development process in close coordination with packaging team and design agencies
- Work alongside consumer research team and agencies to better the customer/product understanding
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
