Lead Generation & Research :

- Manage, nurture and convert inbound leads into sales opportunities

- Identify strong potential prospects using initiative and creativity, to generate outbound lead opportunities

- Assess and analyze a prospects current process and requirements

- Provide engaging and articulate information about Aurochs- value proposition to potential customers

- Research local, regional, national & global healthcare industries to accurately Identify and generate prospects and leads

- Research on people working in the healthcare industry and update decision-maker records on a timely basis

Digital Marketing :

- Managing SEM/ SEO/Google Adwords/ PPC/ Google Analytics, Social Media Marketing, Brand marketing, marketing automation, Analytical Tools, marketing data management, keywords targeting, optimization based on data-driven strategies

- Making Strategy, Proposals, and Setup Campaign

- Design and execute online marketing activities

- Analyze Google Analytics data and coordinate marketing activities to improve

- Contribute content to the company LinkedIn page and other social media channels

- Plan and execute digital marketing campaigns

- Plan and execute a content strategy that drives high engagement

- Manage cold-email outreach

- Design, build and maintain our social media presence

- Build and manage the company's social media profiles and presence, including Facebook,

Twitter, LinkedIn, and additional channels that may be deemed relevant

- Create shareable content appropriate for specific networks to spread both our brand and our content

- Track, measure, and analyze all initiatives to report on social media ROI

- Assist in creating, editing, and publishing of multimedia content and marketing materials along with management of website content

- Manage Content & SEO marketing efforts

- Keeping a track of current digital trends and suggesting new ideas to enhance company brand

- Managing all the company's social media handles

- Organizing the distribution of promotional content and Press Release through various channels

- Assist in organizing promotional events

- Organizing records of all the marketing material and results of the past campaigns

- Brainstorming new and creative marketing strategies

Required Experience, Skills, and Qualifications :

- Bachelor Degree (Any Field)

- Proven experience in prospecting and lead generation and 1-2 years- experience in sales management

- Experience of B-to-B sales, preferably in enterprise software solutions or in the cloud space or IT sector and has the ability to develop a good understanding of customer and market dynamics and requirements

- Good organizational and time management skills with the flexibility to reprioritize as necessary

- Proficient in the use of social media tools like LinkedIn, Twitter, SEO optimization

- Excellent understanding of digital marketing concepts and best practices

- Highly organized with a good approach to tasks

- Understanding of B2B business model

- Strong communication skills

- Strong attention to details

- Content creation, graphics designing, video editing a plus

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