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29/04 Harshi Mehta
Talent Associate at Qrata

Views:63 Applications:37 Rec. Actions:Recruiter Actions:11

Associate - Retention Marketing - HealthTech startup (1-5 yrs)

Mumbai Job Code: 157342

Retention Marketing - Associate Level

- Strategizing & executing to improve Key Retention Metrics i.e Repeat Rate, % of Repeat Revenue, Revenue Per Customer, etc.

- Analyzing Regular Customer Cohort Performance, both on a product & company level.

- Build retention marketing campaigns based on customer segmentation.

- Drive User Engagement in Lower Funnels using user engagement platforms

- Creating Email, SMS & Push Marketing Strategy & Campaigns to increase repeat rate & overall basket size.

- Analyze and track performance - activation, engagement, retention and churn data analyzing experience is required

- Have had prior experience of working on retention automation tools like MoEngage,CleverTap, Optimove, Klavio etc.

- Exhibit the ability to understand user journeys and formulate new & meaningful touchpoints

- Exhibit analytical and data-driven mindset to measure and improve retention

- Work towards rigorous A/B testing, have the acumen to determine the winning composition and adapt the learning to other campaigns

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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