10/09 Thomas George
Recruitment Lead at HyringNinja

Views:63 Applications:29 Rec. Actions:Recruiter Actions:11

Associate - Digital Marketing - PharmaTech Firm (3-6 yrs)

Bangalore Job Code: 90226

Looking for Digital Marketing Associate with a Parma-Tech Start up.

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Location: Bengaluru



THE POSITION : 


- Digital Marketing will play a pivotal role in promoting the business and mission of an organization. This role will be delivering and managing integrated marketing plans to ensure campaign consistency and wider brand reach. With a focus on the end consumer to deliver best in class omni-channel campaigns for brand activity and service launches.


- Some of the important duties that it overlooks are Managing the Brand, New marketing initiatives, and Growth Hacking.


WHAT ARE WE LOOKING FOR :


- Oversee the end-to-end execution of integrated B2C marketing campaigns, focused on driving customer acquisition, engagement, and retention via multi-channel marketing.


- Campaign execution on platforms including but not limited to AdWords-, Facebooks Ads, Affiliates, etc. Execution of campaign setups and measuring their performance.


- Well versed with data tracking tools such as Google Analytics, Branch.io, AppsFlyer, etc.


- Responsible for reporting on performance, working alongside other stakeholders to track ROI.


- Share insights and recommendations based on industry news, competitor activity and trend forecasts - ensuring that all creative and channels are delivering are best in class campaigns.


- Ensure that the brand proposition is adhered to throughout all consumer facing activity and be an internal brand ambassador to ensure a consistent approach in all digital branding aspect.


- Collaborate with internal teams and 3rd party vendors for creatives, data inputs, etc.


QUALIFICATIONS :


- Master's degree preferably in Marketing, PR and Communication or Business administration.


- Proven working experience in digital marketing (B2C) including execution and team handling.


- Experience in managing Search, Facebook Paid Ads, affiliates, and other platforms.


- Knowledge of website analytics, app analytics & reporting tools


- Good communication and stakeholder management skills.

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