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13/05 Pradeep Shampur
Managing Director at Cephas Consultancy Services Private Limited

Views:50 Applications:42 Rec. Actions:Recruiter Actions:41

Associate Consultant - Digital Marketing & Web Analytics (3-10 yrs)

Bangalore Job Code: 213019

Process Brief :

Process Brief : The Digital team supports digital business of the entities and group campaigns. Team has been supporting our entities on Web Analytics, Search Engine Optimization, Ad trafficking, monitoring and reporting and Social Media analytics.

Position Summary :

- This role is responsible for managing all web analytics deliverables and tag management

- The person in this role is required to drive digital analytics engagements with our entities

- She/ he will recommend and/or, where delegated, take decisions on report planning and project proposals

Key Responsibilities

- Implementation and Management of Google Tag Manager or Tag Commander, Google Analytics, and other key digital marketing tools as needed

- Knowledge of tracking methods such as pushing data layer and custom JavaScript to Google Tag Manager

- Responsible for debugging, monitoring and troubleshooting tracking, data solutions and dashboards

- Responsible for thorough and rigorous testing and validation of data

Specific position related experience

- Strong knowledge about Tag management tools like GTM or Tealium or Tag Commander or Adobe launch or (similar tools) and its integration with various other tools

- Candidate should have 5+ years- experience in tag management and Google analytics tools

- Preferred candidates should be having minimum 2years of experience in HTML and JavaScript

- Superior critical thinking, analytical and problem-solving skills

- Strong problem solving and troubleshooting skills

Professional Attributes :

1. Must have good analytical skills

2. Must have good tag troubleshooting skills

3. Must have good communication skills

Education : Bachelor's Degree in Engineering or B.Tech or BCA or MCA

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