Consultant at Team Works Consultancy
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Associate Brand Manager (1-4 yrs)
Creative Communication :
- Conceptualize and manage creative communication incl. creative collateral and asset creation liaising with the graphics team
- Work with, content writers to ensure brand communication, advertising copies etc. are as per brand standards and in brand tonality
Website Management :
- Own customer experience on the website.
- Manage and upload content, creatives on the website backend (Shopify)
- List new products, co-ordinate with tech team to get new features developed
- Run regular hygiene checks on the website and ensure smooth functioning
DRIVE REVENUE :
- Drive product and category revenue through new initiatives, ad concepts, influencers etc.
PROMOTIONS AND OFFERS :
- Benchmark competitors and other relevant brands in category and other allied categories to identify best in class practices for website, offers, promotions and creative communication.
- Design and structure right offers, monitor performance and make changes as per data
Skills and Competencies :
- Strong bias to action
- Agility and ability to take decisions/course correct fast
- Strong verbal & written communication
- Understanding of advertising and marketing campaigns
- Understanding of creative communication, design and visual aesthetics
- Proficiency in English
- Website content management experience will be a plus
- Relationship management with all key internal stakeholders and external agencies
- Results driven & ROI focused
- High consumer-centricity
- Experience with working on Shopify will be a plus
Candidate Should Be From D2c Brand Only
