Executive HR at Assocham
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ASSOCHAM - Senior Executive - Marketing (8-10 yrs)
PURPOSE OF THE JOB: To focus on the areas of Policy Advocacy, Advisory, Engagement, Research, Training and Capacity Building for:
- Government
- Businesses
- Society
PRINCIPAL ACCOUNTABILITIES: The main areas in which this role must get results in order to achieve its sole purpose:
EVENTS/SEMINARS/CONFERENCES/TRAINING PROGS:
- Ability to launch marketing campaigns.
- Ability to organize and manage road shows.
- Ability to increase & manage promotions to increase footfalls in events.
- Ability to identify sponsors and other fund-raising sources.
- 1-2 major events every year
- 4-6 other programmes/initiatives
POLICY DEVELOPMENT & ADVOCACY/RESEARCH & REPORT CREATION :
- Ability to decide areas for policy changes through interaction with members.
- Ability to manage multiple projects around policy advocacy.
- Ability to identify trends.
- Ability to understand advanced contemporary business issues.
- 4-5 representations /memorandum to the government and to get them resolved.
MEDIA :
- Ability to get coverage for reports in various forms of media & journalism etc.
- Three press conferences in a year
- 8-10 sector-specific press releases
PEOPLE MANAGEMENT :
- Inclusiveness, delegation, goal/task orientation, Prioritization, and managing career aspirations of team members.
- Ensuring significant contributions being made by all team members.
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