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23/01 Ritika Pandey
Associate Talent Acquisition at Bayleaf HR Solutions Pvt. Ltd.

Views:22 Applications:7 Rec. Actions:Recruiter Actions:0

Assistant Manager - Performance Marketing (1-7 yrs)

Mumbai Job Code: 254870

Reporting Location: Sakinaka, corporate office

Job Description:

Role & Responsibilities:

- Plan, develop and implement SEM strategy

- Responsible for managing PPC campaigns across Google, Yahoo, and Bing.

- Responsible for monitoring SEM performance marketing, conversion, and online customer acquisition

- Optimize copy and landing pages for search engine marketing

- Research and implement search engine optimization recommendations

- Understand top-down account structuring and maintain excellent account scores

- Good understanding of display & Search advertising

- Generate daily, weekly and monthly reporting for all primary metrics

- Responsible for competitor landscape and market trends analysis

- Suggest improvements for process and productivity optimization

- Work with internal and external teams to properly implement SEM campaigns.

- Experience in SEM & SEO will be Preferable

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