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09/06 Shravan
Human Resource at Pioneer Manpower Solutions

Views:34 Applications:20 Rec. Actions:Recruiter Actions:5

Assistant Manager/Manager - Digital Marketing - Apparel (7-15 yrs)

Bangalore Job Code: 162056

Hiring Digital Marketing - (Asst. Manager/Manager)

Industry : International Apparels Brand

Experience : 7-10 Yrs. (4-5 Yrs. in Digital Marketing)

Note : Previous Experience in Apparels /Ecommerce is an advantage.

CTC : Best in the range

NP : 30-45 days

Location: Bangalore - (Hebbal/Mahadevapura)

Role Summary : 

- Define & drive digital marketing strategy, Incumbent will be responsible for establishing digital as a trusted channel within the organization. Creating best in class digital marketing capabilities in the organization. Manage and supervise all the digital marketing activities, communication, and expenses.

Role Responsibilities :

Digital Marketing strategy & planning :

- Manage and drive the Digital business by creating a digital marketing strategy for each brand that is in line with the overall business goals and objectives.

- Should have the knowledge and hands-on experience in Performance, Branding, and Content strategy and creation.

- Should be able to analyze and integrate SEO, SEM, Partner data to the overall digital strategy.

- Should be able to draw up a data base communication strategy and CRM

- Review and optimize the business, and brand goals.

- Work closely with the Brand Managers/Marketing Head to define digital strategy for brands

- Set digital marketing objectives basis the brand objectives & achieve the same with the help of internal team & external agencies

- Digital media planning (typically with agency) & allocate digital budgets accordingly, to prepare annual digital marketing calendar

- Manage the brand level digital marketing budgets to achieve the brand objectives

- Lead digital strategy and innovation through the development and implementation of comprehensive digital marketing programs in line with business priorities

- Periodic evaluation of the competition landscape and their digital strategy/tactics

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