Manager - Executive Search at Liontree HR Consultancy Services
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Assistant Manager - Digital Marketing - IT (2-8 yrs)
Assistant Manager Digital initiatives
Managing Website:
- Constant update of all Locators on the website/app through CMS for Branch, Network Hospital, Garage Locator, Diagnostic center
- Write content for the product placeholders on the website
SEO:
- Implement all technical recommendations shared by the agency on a weekly basis
- Manage & approve off page content (25 pieces of content a month) for back links
- Monitor and manage page errors and report to website agency to fix all related issues
Social Media & ORM :
- Oversee completely all Social Media Platforms viz Facebook, Twitter, LinkedIn, Instagram, YouTube and Quora
- Manage content & prepare social media calendar along with the agency in advance and ensure all Post copy, image are in line with Brand philosophy and guidelines.
- Manage comments on social media platforms such Facebook, Linkedin, Twitter, Playstore and liaison with Customer service team to respond to customers within agreed TAT
Google Analytics :
- Create goals & funnels for new products
- Monitor, measure performance of the website
- Coordinate with IT & agency to create data layer & event tracker based on website or product launches
- Setup tracker for all campaigns including email & sms communications
Intrane :
- Responsible for managing and updating the intranet and work closely with Brand, HR, IT and Operations for any document or feature updates.
Email & SMS Campaigns :
- Coordinating with brand team for creative execution
- Write creative copy for email or sms campaigns
- Manage email & sms communication and drive the communication shared through internal stakeholders
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