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05/04 Hima Rajesh
Assistant Manager - HR at HumanTree

Views:107 Applications:26 Rec. Actions:Recruiter Actions:4

Assistant Manager - Ad Sales - Digital Business - Television - West (4-7 yrs)

Mumbai Job Code: 69705

We are looking for Assistant Manager- Ad sale Digital for a leading TV Digital brand.

POSITION ATTRIBUTES

Position title Assistant Manager - Ad Sales, Digital Business Designation

Location Mumbai

POSITION INTERLINKAGES

Within the organization

1. Digital Marketing and Analytics

2. Channel Ad Sales Teams

3. Google Analytics team

4. Clients

5. Media Agencies

POSITION SPECIFICATION

Education MBA (not mandatory)

Overall Experience 5 to 7 years

Essential expertise Digital advertising sales background. TV Sales experience can be considered.

Desirable experience 5 to 7 years

Other job requirements Must be well versed with client strategies and advertising agencies from West

Key Responsibilities :

- Maximizing monetization opportunities by creating and building the client base and constantly creating a digital brand need.

- Strategize towards securing a steady base by means of acquiring long-term commitments

- Developing preferred partnership with top digital advertisers through fact finding on brands, marketing plans with accurate information and feedback for past campaigns and ensuring smooth execution of deals

- In depth account management by means of client servicing through customized properties/deals, and other digital brand solutions for critical launches

- Build, manage and scale a revenue pipeline with advertisers, online ad networks/agencies and maintain a threshold of Ad Sales revenue on a monthly basis.

- Generate revenue by selling online advertising inventory and meet monthly targets along with maintaining a high CPM rate.

- The candidate will be responsible to maintain a minimum threshold of advertising revenue throughout the year, struck deals to have a regular revenue stream during low seasons.

- Effective sales planning based on the time of the year to make sure that the inventory is fully utilized thus maximizing the ROI.

- Apart from new business, the role includes account development to have a long-term business association with clients.

- Finding out who controls the advertising budget among the target segment organizations and contact them well in advance for new business.

- Formulate and implement innovative Advertising packages that maximize the revenue opportunities with brands and agencies to rapidly expand the business.

- Drive results in a fast paced, resource-conscious environment with a creative style and a strong vision.

- The incumbent would be responsible for selling ad inventory and maximize revenue potential by forging long term revenue deals.

- Maintaining a good sales pipeline for the quarter, highlighting roadblocks early on, so that alternates can be

Reviewed, will be a critical part of the role.

Critical Competencies for Success

Behavioral :

Ability to leverages relationships, build a strong network and have effective negotiations.

Technical :

Strong knowledge of digital ecosystem.

- Should be both a category & a brand builder with a s strong ability to drive and achieve sales targets.

- High on ideation while creating brand solutions for the clients in-sink with their communication strategies.

- Must possess a strong understanding of the market

Other Personal Characteristics :

- Should be well networked and connected.

- A proven record of achieving business and individual goals

- Concise yet inspiring communicator.

- Understanding of data and analytics

- Excellent communication skills and interpersonal skills

- Highly Motivated

- Strong executor who is proactive and anticipates evolving business needs

Interested Candidates can apply for the Job or can send cv

Hima Rajesh
Humantree
8075601894

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