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23/02 Sampada
Recruiter at Career Stars

Views:371 Applications:175 Rec. Actions:Recruiter Actions:1

Area Sales Manager - General Trade - FMCG (5-15 yrs)

Anywhere in India/Multiple Locations Job Code: 64735

FMCG - ASM - GT - PCMC


1. Job Description

- Execute annual plans for the Product range including value, volume and margin targets.

- Develop and execute annual plans, budgets and KPIs for Area Sales in respect of volume, value, product / SKU market mix.

- Develop month wise sales forecasts.

- Develop channel and market strategies for area distribution encompassing outlet coverage, availability and visibility.

- Implement and administer sales systems, reporting, distributor policies, stock norms, application of credit and discounts, billing and collections.

- Develop Sales promotion plans for delivering sales volumes.

- Develop and administer credit policies and ensure timely collections.

- Analyse sales outlet performance at regular intervals to initiate corrective action.

- Develop month wise forecast for territory sales.

- Ensure periodic meetings at customer outlets to calibrate customer expectations, understand competitor plans in order to proactively counter competitive action.

- Build positive and impacting relationship with all channel partners with in the framework of company policies.

- Execute policies on market returns and arrange for appropriate disposal of damaged and expired stocks.

- Ensure morale and motivation levels of front line sales force. Focus on developing and upgrading of sales force.

- Implement and administer policies, plans, systems and targets in respect of local key accounts.

- Building distribution network.

- Managing channel partners.

- Establishing systems and process.

- Manage a team of Territory Sales Officers, ISRs and Distributor Salesmen.

- NPD Launches.

2. Candidate must have extensive experience in General Trade

3. Candidate should be an ASM currently in his organization good people management experience and handling large sales volumes

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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