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18/01 Mayrose Soans
Senior Executive Data at Character Sketches

Views:59 Applications:29 Rec. Actions:Recruiter Actions:24

Area Sales Manager - FMCG - South (3-7 yrs)

Bangalore/Chennai Job Code: 254093

- We are Looking for a Area Sales Manager (Traditional Trade) - South with 3-7 years of experience in channel sales and distributor management in States.


- Experience gained in the FMCG /Toys/Stationery segment with a proven track record of success.

Key Responsibilities : 


Team Management : 


- Recruiting, managing, motivating, coaching, and developing a team of 4 Sales Super Visor, Sales Coordinator, across South Region.

- Rigorous tracking and review of daily field force effectiveness parameters like, Outlet Coverage, PJP Adherence, Effective coverage, Brand distribution, Total Lines Sold per month etc.

- Ensuring maximum incentive earning for the team by reviewing and guiding the team daily.

Customer Management : 


- Managing a Network of 20+ distributors, 15+ GTD and 600+ retailers across the South states.

- Complete management of Super Distribution network.

- Managing operations of the Super Distributor based out of Chennai.

- Ensuring an optimum ROI for the super distributor network with a strong check on all network health parameters like Inventory Quality, Market credit and other investments.

Commercial Execution : 


- Ensuring the application at sales points of Category and Trade Marketing policies and operative activities performed by field staff E.g. POSM, Loyalty Programs for network, Monthly Schemes etc.

- Ensuring perfect launches as per trade marketing plans for all new SKUs

- Detailed understanding of all business commercials including pricing and margin cascades.

- Manage all network conflicts to minimize any disruption in business

- Handle all retailer queries around product with hands on knowledge of the complete portfolio.

- Drive product education for the team and the network

- Providing insights and market intelligence on all competition activity

Qualifications And Education Requirements : 


- 3-7 years of experience in channel sales and distributor management in States

- Minimum Graduate or Post-Graduate degree in any discipline

Preferred Skills : 


- Experience in handling super distribution network

- Experience gained in the FMCG/Toys/Stationery segment with a proven track record of success in a similar role.

- Demonstrable experience in managing complex teams

- Working knowledge of MS Office for daily reporting 


- Excel, PowerPoint, Word

- Fluent in English language

- Knowledge of local languages will be an added advantage.

Additional Notes : 


- Extensive travel across Southern states is required for the role.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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