Position:- Area Sales Manager(GT+MT)

Location:- Bangalore

Experience:-6+ Years

Qualification: MBA/PGDM

Require Skills:

1) Business Development-

- Planning, organizing, and implementing strategies to improve product awareness and volumes.

- Sales budgeting and provisioning- To track monthly performance against the sales plan and proactively identify solutions to close performance gaps, if any.

- Territory mapping & market segmentation to identify customer groups

- Development and execution of trade / consumer promotions to attract distributors, wholesalers & retailers

2) Channel Management / Distribution Management-

- Identifying and developing reliable distribution network in rural and urban markets

- Ensuring efficient logistic operations and facilitate inventory at all points

3) Team Management

- Lead & monitor performance of SOs and SAs in the respective areas for higher productivity achievement of individual & group targets.

- Implement OJT for competency in product knowledge, display, customer service and selling skills and data accuracy reporting.

Role Summary

- Develop and ensure implementation of Sales strategies to deliver annual volume objectives of the region within budgeted costs

- Achieve primary and secondary sales ensuring effective distribution of Company's products

- Propose sales promotion plan/schemes to the Sales Head

- Manage the distribution network and C&F agents with periodic monitoring of sales and collections

- Identify and network with distributors for deeper market penetration and reach

- Work closely with dealers and distributors and assist them to promote the Company's products

- Continuously monitor competitor activities, conduct competitor analysis, keep abreast of market trends

- Analyze market response/requirements and communicate the same to the Marketing team

- Plan and monitor new product launches in co-ordination with the Marketing Team

- Hire, train and appraise sales staff in line with company policy

- Assisting the RSM in Strategizing, planning and execution of all sales related activities

- Accountable for achieving the required direct distribution plan, desired availability & visibility and meet the monthly targets by territory

- To ensure tracking of input & out parameters on daily basis

- To create consumer network distribution & increase the output

- To ensure coordination & 100% implementation of the company strategies

- To lead & motivate field force in field

Functional Skills Required

- Understanding of FMCG categories

- Sound knowledge of Sales processes

- Strong PC literacy in Microsoft Office Suite (Word, Excel, PowerPoint)

- Excellent Presentation Skills

- Analytical Skills.

- Merchandizing Skills

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