Recruiter at Cohire Solutions Pvt Ltd
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Area Sales Manager - FMCG (1-15 yrs)
Purpose of role :
- The Area Sales Manager will be responsible for primary and secondary target achievement of the assigned territory.
- Handle General Trade & Modern Trade for Personal Care/Food & Snacks/Dairy/Beverages categories.
- Adept at identifying and developing key clients for business excellence and accomplishment of targets.
- Primary and secondary target achievement of the area
- Monthly Sales planning and forecasting, taking into account the shelf life
- Channel Management
- Cost Management
- Month wise business forecasting, benchmarking the previous year
- Data & aligning with the Annual Operating Plan
- Competition tracking & making proactive plans to counter the new entrants
- Allocate manpower in different areas depending upon the individual capabilities
- Mentor, motivate and guide team members ensuring sales
- Business generation and achieving budgeted figures, and activity ratio on monthly basis
- Training subordinates to develop requisite skills; conducting trainings on products, selling skills, lead prospecting and closing skills
