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12/12 Deepthi Anupula
Assistant Manager TAG at Apps Associates (I) Pvt. Ltd

Views:19 Applications:8 Rec. Actions:Recruiter Actions:5

Apps Associates - Executive - Marketing (5-8 yrs)

Hyderabad Job Code: 247882

- Job Description for Senior Marketing Executive

- Experience 5 - 8 Years

- Sr. Marketing Executive will be an integral part of execution of marketing campaigns within a marketing automation platform (Pardot). This individual should be well-versed and must have hands-on experience in emailer creation and landing page. Should have knowledge of Google Analytics, ZoomInfo and WordPress.

- Candidate should have excellent communication skills: written, verbal, presentation. Should have ability to work in a collaborative environment as well as being a motivated, self-starter and should be able to deliver quality output under tight deadlines.

Key Responsibilities : 

- Assist in coordinating and executing all marketing activities related to email, landing page and web.

- Create and update content including assets such as Webpages, landing pages and emails in Pardot using templates.

- Proof read emails for clarity, grammar and spelling and ensure email templates are responsive

- Implement/updates changes to landing page and email templates to stay current

- Ensure that brand and compliance standards are maintained

- Segment lists based on behaviors like past email engagement and website interactions (content downloads, site page visits, etc.).

- Assist in Lead Nurturing Campaign development and optimizations and support essential marketing operations initiatives in Pardot and CMS.

- Assist with other marketing automation duties as assigned.

- Track website traffic and suggest optimization methods

Key Skills : Pardot, Excel, Marketing Automation, HTML/CSS,

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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