HR Executive at Appinventiv
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Appinventiv - Executive - Search Engine Optimization (3-4 yrs)
Executive - Search Engine Optimization
Location : Noida (WFO)
- Conducting keyword research using dedicated software, and generating new keyword ideas.
- Analyzing websites then making recommendations for improvement.
- Monitoring website traffic, search results, and developing strategies.
- Experience with custom cms or wordpress for posting regular content on the website.
- Updating outdated content.
- Optimizing pages for desktop, tablet, and mobile use.
- Paying particular attention to any significant Google algorithmic changes.
- Keeping up to date with new trends and best SEO practices.
Requirements :
- Expertise on SEO tools like ahref, keyword planner and Ubersuggest.
- Good Command in GP (guest posting).
- High-quality reporting and analytic skills.
- Ability to do competitor research in terms of backlinks, On page and other marketing strategy.
- Good understanding of OFF page work.
- Hands on experience on ON page factors of websites.
- Good working knowledge of Google Analytics and Google search console.