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24/01 Ajit Pratap Singh
Director at Ikon IT And Staffing Services Pvt. Ltd

Views:11 Applications:13 Rec. Actions:Recruiter Actions:8

Analyst/Senior Analyst - Programmatic Marketing (3-6 yrs)

Bangalore/Gurgaon/Gurugram/Hyderabad Job Code: 195174

Hiring for Analyst / Senior Analyst-Programmatic.

Experince : 3-6 Years.


 Location : Gurgaon/ Bangalore/Hyderabad

Job Description :

- Implement and manage day-to-day programmatic buys across multiple Demand Side platforms in a self-service manner. Includes, but not limited to, setting bid strategies, performance monitoring, identifying and implementing optimizations (by target audience, content, geographic area, etc.), providing proactive recommendations and program insights.

- Deliver actionable audience and optimization-based insights at agreed-upon cadence.

- Work closely with agency teams to provide insights and recommendations that align with, or enhance, strategy/business goals.

- Understand performance objectives and KPIs and develop successful programmatic strategies.

- Proactively learn advanced trading and optimization techniques across all preferred platforms.

- Strictly adhere to agreed quality and delivery timelines.

Must Have Skills : 


- Minimum 3+ years of experience in managing programmatic campaigns for large clients.

- Solid understanding of programmatic buying landscape including but not limited to DSPs, SSPs and Ad Servers.

- Hands-on experience using DSPs to build and optimize campaigns across various inventory for large-scale clients. Preferred experience with Google platforms.

- General troubleshooting skills and strong attention to detail.

- Working knowledge of digital marketing: display, video, social and marketing analytics.

- Proven technical and analytical aptitude, with a curiosity for testing and innovation.

- Comfortable thinking strategically and analyzing performance in a continually evolving, dynamic environment.

- Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.

Interested candidate can share profile with us or call 9560315465

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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