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04/07 Cynthia
Head HR at AMtrust

Views:290 Applications:46 Rec. Actions:Recruiter Actions:3

AmTrust Mobile Solutions - Manager - Marketing (6-12 yrs)

Mumbai Job Code: 7320

AmTrust Mobile Solutions is a leader in the smartphone value add services. We provide premier support solutions to enable optimum use of technology, digital applications to protect their privacy and provide security, and rapid replacement of stolen, damaged or malfunctioning devices.

At AmTrust Mobile Solutions our people are central to our success, so we look to recruit an ambitious Marketing Manager who is the best in their field to join our high performance team. We aim to create an environment that encourages creativity, is fast paced and where you can make a real difference in what we do.

- Define, develop and execute marketing strategy for AmTrust Mobile Solutions and our consumer brand

- Develop marketing campaign messaging and multi-channel content

- Ensure successful execution of campaigns, launches and the - marketing readiness- of new solutions and partners

- Drive and increase brand awareness

- Crystalize campaign and program mechanics, offerings, incentives, marketing investment, ROI, sales process and tracking mechanism.

- Implement effective campaigns by managing deliverables timely spending within agreed marketing budgets

- Develop product positioning and messaging that differentiates your products in the market

- Sales enablement - communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of your products

- Product launch - plan the launch of new products and releases and manage the cross-functional implementation of the plan

- Market intelligence - be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to crush them

- Demand generation - develop the strategy and manage the marketing programs that drive demand for your products

- Drive and increase life time value through cross sell and upsell

- Identify market segments to increase market share and reach wider geographical market.

- Creative thinker, with an ability to use data to inform decisions

- Very strong written communication skills

- Proven experience in developing and executing B2B and B2C marketing strategies (on and offline) supporting sales organisations

- Experience in CRM, Digital & Social Media Marketing

- Experience in measuring & analysisng data, performing research or ability to extract meaning and suggest action items from data

- Expertise in developing processes to achieve internal marketing excellence and scalability

- Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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