HR Manager at Amar Ujala Web Services
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Amar Ujala - Executive/Manager - Paid Media (3-10 yrs)
- Assisting in End to end digital paid media strategy creation.
- Will closely work with tech team to create digital market products
- Responsible for assisting in programmatic media buying campaigns
- Assist in Research and creation of pitches
- Google Adwords, Social Ads Analytics Technical Expertise
- Thorough understanding of SEM Google Adwords, Social Ads, Google Analytics
- Expert in managing paid search campaigns
- Excellent control on the following tasks- Keyword Bidding, Ad copywriting, re-marketing, content ads, Match type strategies, Landing page testing, most recent Adwords features
- Excellent understanding of Google Analytics and deriving to action items from data points
- Work in a team to drive campaign strategy development Identify growth opportunities from the client portfolio and drive revenue
- Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience
- Monitoring buying strategies
- Liaising and building relationships with clients and media sales companies
- Optimize plans and budget according to the best media mix
- Creating and executing paid media campaigns across our channels of records
- Analyzing, Recording, and Troubleshooting performance data in excel
- Digital Agencies, Media Agencies (Social Media), Advertising Agency, Creative Agencies, Social Networking Industry
- 3+ years of experience in Digital media company/online media company.
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