Algoscale - Manager - Marketing (3-6 yrs)
Responsibilities and Duties :
- Collaborate on collateral content development, production, and distribution
- Manage marketing content inventory and promotion.
- Execute integrated marketing campaigns to increase brand awareness, attract qualified leads and deepen client engagement.
- Develop and maintain the website and social user experience process flows and requirements.
- Newsletter management & collaboration across internal teams to identify and position topical content for internal and external newsletters.
- Execute integrated marketing campaigns to increase brand awareness, attract qualified leads and deepen client engagement.
- Develop storyboards and scripts for video, animation, and demonstrations of Algoscale capabilities and client experience.
- Develop conference plans and manage all aspects of participation logistics
- Coordinate and manage email lists and run campaigns.
- Manage client and employee satisfaction (NPS) surveys and report findings
- Track and report marketing performance metrics.
- Perform market and competitive analysis with appropriate recommendations for action
- Develop and tailor ROI calculators for compelling value propositions.
- Ensure consistent brand representation across all internal and external stakeholders.
Profile Requirements :
- B2B marketing experience in one or more of the following areas :
Domain: Predictive analytics, Product Engineering, Big Data, or Business.CPG, retail, technology, financial services, insurance, telecom, healthcare.
- Passion for detail and accuracy with excellent written and oral communication skills
- Familiarity with best practices in market research, surveys, and management reporting
- Proficiency with Microsoft Office including Word, Excel, and PowerPoint
- Familiarity with digital marketing/social media best practices and tools.
- Driven for success, self-starter, organized, problem solver, - get it done- approach
- Ability to manage multiple competing priorities in a fast-paced environment.
- Ability and willingness to effectively coordinate and communicate with diverse cross-functional teams across international time zones.
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