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19/05 Sabneet Kaur
Consultant at Symbosis

Views:56 Applications:32 Rec. Actions:Recruiter Actions:2

AGM - Retail Marketing - Automotive (10-16 yrs)

Chennai Job Code: 273540

Job Description

Job Title : AGM Level

Role : Retail Marketing

Grade : Dept/SBU Marketing

Location : Thoraipakkam Park, Chennai

Organization Relationships : Supervises External ( Dealer Marketing, Regional Marketing Agencies )

Co-ordinates with : All

- Internal Marketing, Sales & Aftersales, Purchase, Finance & Legal

- External Marketing agencies & dealer

Job Responsibilities :

- Develop & execute annual retail marketing plan jointly with local sales team keeping in mind brand and volume objectives

- Budget plan for the year broken down to key initiatives which are measurable, trackable through strong ROI approach

- Monthly, quarterly & annual reconciliation of spend, billing through internal finance, agency & dealer finance teams

- Develop key relationship with local media, BTL agencies to bring innovation across all our key initiatives

Job Specification :

Qualification : Graduate /Post Graduate ( Good to have)

Experience : 10+ years

Competencies :

a) Technical Understanding retail marketing of automotive business

- Field experience of working along with dealer and regional sales team

- Expert in designing trendsetting local campaigns that call consumers to action

- Understand & analyze sale traffic data across multiple sources

b) Behavioral Communication :

- Initiatives

- Drive

- Team Work

- Problem Solving & Solution oriented

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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