Director at PAM Associates
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Affiliate Manager - Marketing (2-3 yrs)
- Global Delivery and owner of Gross Profit targets for the business.
- Responsible for CPI Business, Operations, Delivery and Profitability.
- Manage supply partnerships with various ad exchanges and other inventory /supply aggregators for scalable delivery.
- Product partnerships for various parts of the Ads platform and internal product management.
- Handling ops and delivery of campaigns, ensuring meeting of advertising KPIs and supplier expectations.
- Coordinate with cross functional teams.
- Continuously expand the publisher base to achieve desired reach.
- Continuously ensure smooth delivery of campaigns, meeting campaign performance objectives and maintaining desired margins for the organization.
- Coordinate with Technology for new feature development.
- Have through understanding of Online Performance Marketing ecosystem.
- Should have hand-on managed delivery function in an ad-network.
- Understanding of both business and technical aspects of Digital Advertising.
- Hand on experience in Operations function - (adservers / optimisation / offer creation / media buying-selling).
- Exposure to Programmatic.