- To set up, coordinate & execute specific Accounts tactics & plans to realize pre defined/agreed sales and overall customer relationship objectives, both for the short- and long term.

- Define and implement a strategic account plan. Translate into Financial profitability and goals both strategically and tactically and be accountable for top line profit.

- Handle the corporate office & do the ingredient side, handle category managers, retail and multiple stores in-charge.

- Manage farm meetings, communicate with farmers, start from basic from store executors, create demand, and conduct pieces of training.

- Build sustainable cross layer networks in the defined accounts by both direct engagement and by positioning key stakeholders to the right level in the account to speed up development and brick wall running business.

- Identify long term business opportunities with the account(s) and include these in the account strategy and plan.

- Define and Implement projects with focus on key products, processes and innovation, and decide on clear PMP structure and accountabilities

- Monitor and benchmark competitive products, market requirements and competitive business strategies (competitive profiling) and incorporate benchmarking and competitive profiling in account and sales plans.

- Lead contract negotiations with the respective account(s) and ensure the conclusion of sales contracts.

- Coordinate tech. service or after sales service activities towards the account

- Monitor the complaint process and ensure an appropriate complaint settlement with the account within the agreed timeline.

- Monitor the account's payment behavior and take action to ensure payment within the agreed payment terms.

- Responsible for sales excellence, including CRM excellence across assigned customer portfolio

- Collaborates closely with Technical Experts.

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