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09/01 Shanu
Technical Recruiter at Beyond Human Resource

Views:117 Applications:79 Rec. Actions:Recruiter Actions:8

Account Manager - Digital Marketing (2-3 yrs)

Noida Job Code: 307437

Key Responsibility Areas:

- Client Relationship Management: Cultivate and maintain strong client relationships, understanding their unique business needs, and acting as a trusted advisor.

- Account Strategy Development: Develop and implement digital marketing strategies tailored to each client, ensuring alignment with their objectives.

- Campaign Management: Oversee the execution of digital marketing campaigns, including SEO, SEM, social media, and email marketing, to drive engagement and conversions.

- Performance Analysis and Reporting: Regularly monitoring and analyzing campaign performance metrics. Preparing comprehensive reports to showcase the results, ROI, and recommendations for optimization to the client.

- Budget Management: Manage client budgets effectively, ensuring cost efficiency and maximum ROI.

- Communication: Serve as the main point of contact between clients and our internal teams, ensuring timely and clear communication.

- Team Collaboration: Collaborate with our creative and technical teams to ensure the delivery of high-quality solutions that meet client expectations.

- Feedback Collection: Regularly collecting feedback from clients to understand their satisfaction levels, areas of improvement, and incorporating those insights to enhance service delivery.

- Customer Satisfaction and Retention: Proactively addressing client concerns, ensuring high levels of satisfaction, and working towards client retention through exceptional service delivery.

Key Performance Indicators (KPIs):

- Client Satisfaction: Maintain a high level of client satisfaction and regularly collect feedback to improve services.

- Revenue Growth: Achieve revenue targets and contribute to the agency's growth by upselling and cross-selling services.

- Campaign Performance: Meet or exceed key performance metrics, such as click-through rates, conversion rates, and ROAS.

- Project Timelines: Ensure that campaigns are delivered on time and within scope.

- Budget Adherence: Manage client budgets efficiently, ensuring profitability for both the client and the agency.

Qualifications:

- Bachelor's degree in marketing, business, or a related field.

- 2-3 years of experience in digital marketing and account management.

- Understanding of social media platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest and Google.

- Working Knowledge of Meta Ads, Google Ads and Search Engine Optimization.

- Proven track record of successfully managing client accounts and delivering results.

- Strong communication and interpersonal skills.

- Analytical mind-set with proficiency in data analysis tools.

- Knowledge of digital marketing platforms and trends.

- Exceptional organizational and time management skills.

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