Assistant Manager - Recruitments at Unison International Consulting
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Digital Marketing Manager - Retail (2-6 yrs)
Digital Marketing Manager Job Description:
Key Responsibility Areas:
- Devising strategies to drive online traffic to the company website.
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns
- Utilising a range of techniques including paid search, SEO and PPC.
- Overseeing the social media strategy for the company.
- Managing online brand and product campaigns to raise brand awareness.
- Managing the redesign of the company website.
- Improving the usability, design, content and conversion of the company website
- Responsibility for planning and budgetary control of all digital marketing
- Evaluating customer research, market conditions and competitor data.
- Review new technologies and keep the company at the forefront of developments in digital marketing.
Required Skills:
- Bachelor degree in Marketing.
- Experience managing PPC, SEO, SMO and Affiliate programmes.
- Strong understanding of current online marketing concepts, strategy and best practice.
- Previous experience in a similar digital marketing role.
Required Experience:
- Experience in eCommerce, SEO, PPC, Email marketing, and social media.
- Experience in Jewellery industry preferred.
Required Languages:
- English
- Hindi
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